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Africa Thinks Here
Cabanga TV

SourceInsight Publicis · first published Watch on YouTube

Cabanga TV / Intellectual / Behavioural Intelligence

The African Consumer 2014.

1:27:12Behavioural IntelligencePan-African

Feyi Olubodun of Insight Publicis presents a read of the African consumer, offering brands an early framework for understanding how the continent's shoppers think and choose.

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