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Africa Thinks Here

SourceSaïd Business School, University of Oxford · first published 2018-03-28Watch on YouTube

Cabanga TV / Intellectual / Behavioural Intelligence

The African Consumer Macro Landscape - trends & emerging opportunities

47:14Behavioural IntelligencePan-African

At the Oxford Business Forum Africa, a session maps the African consumer's macro landscape, the trends and emerging opportunities shaping how the continent's shoppers behave.

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